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Webinars for the whole veterinary team

Online Reviews: The Good, The Bad, The Ugly Description & Learning Objectives

Free Webinar brought to you by Hill’s Pet Nutrition, USA – Innovation Series

Dr. Caitlin DeWilde

Start Date
October 8, 2020


Online reviews are a dreaded topic among many veterinary professionals, but yet are widely expected and trusted by our clientele. Learn strategies to know if and when to respond, to proactively build your library of five star reviews, to use existing reviews to convert more clients, and finally, concrete examples on best practices and resources for dealing with negative reviews and positive reviews alike.

Learning objectives:
  • Learn why reviews are an integral part of a successful online reputation for veterinary practices
  • Identify strategies and best practices to get new reviews
  • Learn strategies, how-to steps and example responses for both positive and negative reviews
  • Tips and tricks for earning, sharing and responding to reviews on Google, Facebook, Nextdoor, Yelp and more

When is it?

Note: This webinar is being recorded. If you are unable to attend the live lecture, a link to the recording will be shared with you a few days following the lecture.


Caitlin DeWilde


Dr. Caitlin DeWilde is a practicing veterinarian and founder of The Social DVM, a consulting firm devoted to helping veterinary professionals learn how to manage and grow their social media, online reputation and marketing strategies. Working with large industry groups and individual practices alike, Caitlin and her team are passionate about translating the geek speak to veterinary speak, and helping vets reach more clients and pets. Caitlin is a graduate of the University of Illinois College of Veterinary Medicine and a recipient of their Outstanding Young Alumni Award, and also an alum of the AVMA’s Future Leaders Program. Bitten by the entrepreneurial bug, Caitlin is also one of the co-founders of Fidu, a veterinary teleconsulting firm connecting general practitioners and specialists. Because she can’t be serious all the time, she is also the co-author of the Vets Against Insanity game series and the Vetmoji veterinary emoji app. In her free time, she enjoys travel, photography, and of course, the many hilarious corgi and cat-related videos on social media.

Watch the Recording of this lecture and get your CE certificate here